When formulating our Transformation Business Plan by updating our medium-term management plan in view of diverse changes in the business environment, we also revised our materiality in line with the current situation. Our new materiality is composed of three business themes aimed at achieving the Group’s purpose, underpinned by a foundation of ESG promotion.
Materiality Review
Background
Three years have passed since we launched the Materiality. Significant changes have since emerged in social problems our businesses face in tandem with the rapid developments in society and the transformation of our businesses. Considering the environment surrounding us, we have decided to review the Materiality as we formulate a Transformation Business Plan, an improved version of the medium-term management plan announced in 2020. Moreover, we have set specific targets for the Materiality issues, based on "backcasting", further integrating sustainability and business promotion.
Identification and Review of Materiality Issues
We have decided on three key focus areas. Based on internal discussions and suggestions from outside experts, we had discussions at management level, reviewed the Materiality and set targets.
We will proactively inform our stakeholders of our progress in setting Materiality targets and engage with them in a responsible manner.
STEP 1
Redefine the corporate group’s vision.
Examine the direction of the Transformation Business Plan considering social changes that will affect the sustainable development of both society and the Company, and through our Corporate Philosophy “Benesse = Well-Being”, our group purpose to realize it, and "backcasting" from society in 2028 and beyond. As the first step in achieving the plan, we have focused on being a corporate group overwhelmingly committed to solving social problems by putting people first.
STEP 2
Clarify points of emphasis.
Determine the key points in the Materiality to achieve the group purpose and the goals of the Business Transformation Plan.
Corporate Philosophy “Benesse = Well-Being” and Group Purpose.
Social issues faced by people at each stage of life, which we identified by "backcasting" from the future society of 2028 and beyond.
Implementing conscientious management that reflects expectations that companies should contribute to the sustainability of society.
STEP 3
Hypothesize materiality.
Hypothesize the Materiality by closely examining the importance of the social problems identified in step 2 for each life stage and considering society’s expectations of the Company.
STEP 4
Discuss at management level.
Discuss at the Executive Committee, chaired by the CEO and comprising executive officers, and at the Sustainability Promotion Committee, chaired by the Managing Executive Officer and comprising the CEO, internal directors and executive officers.
STEP 5
Dialogue with stakeholders.
Have dialogues with experts, NPOs and others based on the hypothesis, confirming expectations and requests to the Group from other outside parties and reflect them in the review process.
STEP 6
Consider targets.
Set up goals in line with the Transformation Business Plan based on the Materiality.
STEP 7
Approval by the Board of Directors.
Discuss and approve at the board meeting following discussion at the Management Committee and other meetings.
Benesse’s Value Creation Process
We seek sustainable growth for both the Benesse Group and society by bringing people “Benesse = Well-Being” through our business and social activities, and continuously creating new value that helps solve social problems.
We will provide products and services to help resolve key social issues in the fields of learning support for children, career development support for working adults, and nursing care. Furthermore, we will establish and maintain a solid foundation for achieving our purpose and will aim for sustainable growth while earning the trust of society.
Supporting diversified and multilayered learning experiences to provide motivational education services
Issues centered on people
Changes in parenting environment
Disparities in educational opportunities
Decreased motivation to study
Diversification of learning objectives and postgraduation pathways
Changes in the way teachers work
Group capital
Technology
Social capital (customer base, schools/municipalities, community network)
Intellectual capital
Commitment
Provide education services that accommodate diversity and disparity of educational opportunity and help more children to thrive as they grow.
Business fields
Kids & Family Business
Out-of-School Learning Business
School and Teacher Support Business
Concrete approaches
Expand product lineup to meet diverse needs by harnessing our educational expertise and DX on the back of our unrivalled customer base.
Support the diversifying choices of postgraduation pathways and changes in the way teachers work based on existing platforms used by a large number of schools.
Provide educational opportunities that are readily accessible by all children.
Initiative examples & Visions
Establishment of a scheme/model for new value creation that links student assessment data, daily learning data, and the school administration system.
Provision of accessible learning opportunities through next generation Shinkenzemi in view of the FY2025 Next GIGA Program.
Supporting sustainable corporate growth and personal career development through learning experiences
Issues centered on people
Changes in required qualities and abilities
Autonomous career development by individuals
Group capital
Human capital (strengthen human resources and increase number of personnel)
Investment
Technology
Social capital (customer base, governmental/corporate networks)
Intellectual capital
Commitment
By helping individuals take ownership of their career/life, companies can drive their own sustainable corporate growth.
Business fields
University and Working Adult Business
New business development, M&A
Concrete approaches
Lead the reskilling market by leveraging our rapidly expanding Udemy network of individual, corporate, and municipal users.
Expand our human resource matching business (recruitment, transfers, job searches, job changes) by providing reskilling and skill development services to individuals.
Initiative examples & Visions
A capital alliance with SkyHive, a world-leading labor market database provider
Inclusion of Waris (provider of recruitment support services for Japanese women) into the Group
Respecting the unique individuality of the elderly while resolving structural nursing care issues
Issues centered on people
Increase in number of elderly people requiring nursing care
Shortage of nursing care workers
Delays in nursing care DX
Group capital
Human capital (professional human resources)
Technology
Intellectual capital (know-how)
Social capital (multifaceted connections with nursing care personnel)
Commitment
Develop more nursing care workers who can serve as role models while also enhancing the QOL of the elderly, thereby making nursing care a more attractive job choice.
Business fields
Nursing Care and Childcare Business
Nursing Care Peripheral Businesses
Concrete approaches
Develop nursing care workers with highly specialized skills based on a systematic in-house training system, and widely share their expertise with society at large.
Visualize tacit knowledge of experts through the use of technology.
Ease nursing staff shortages through business efforts.
Initiative examples & Visions
Introduction of an internal qualification and related training system to foster nursing care experts, dubbed Majikami, who will help enhance the QOL of the elderly (Over 600 Majikami to be certified by FY2025)
Provision of support to acquire certified care worker qualification
Expansion of Benesse sensing homes that employ AI technology (All care homes by FY2024)
Nurturing organizations and people as drivers of transformation
Benesse’s policy
Encourage individuals to achieve autonomous growth based on a learning culture and provide relevant opportunities.
Commitment
Develop diverse talent to lead the drive to resolve social issues through business.
Concrete approaches/targets
Visualize the key positions and specialized expertise required to drive transformation and digitalization, and implement training accordingly, aiming to achieve a fill rate of digital human resources of more than 85% in FY2025.
Promote diversity in terms of experience, age, gender, etc., having at least one female director/executive officer and achieving a minimum of 30% female managers by FY2025.
Promote career development support to enhance employee engagement. Engagement score target: A
As part of our efforts to fulfill our corporate philosophy and purpose, position the environment as one of our material management issues and take proactive steps to promote related measures in line with the Group’s business characteristics.
Commitment
Preserve the global environment with the aim of providing a secure world for future children to grow up in.
Concrete approaches/targets
Set medium- and long-term GHG reduction targets and acquire SBTi certification.
Cultivating a corporate culture conducive to serving society and customers with integrity
Benesse’s policy
Build and operate a management structure that supports the autonomous growth of operating companies and further enhances our management oversight function.
Commitment
Make Group-wide efforts in line with our corporate philosophy and purpose to promote integrity and sound management to maximize customer value through our business.
Concrete approaches/targets
Set codes of conduct at all Group companies based on the Benesse Group purpose and Principles (within one year in the case of a new Group company).
Execute ongoing compliance activities using a PDCA cycle at all operating companies.
Further enhance information security by continuing to hold Security Day, providing regular security training, etc.
Enhance human rights initiatives through human rights due diligence and awareness-raising activities.