Group’s purpose

In 2023, the Benesse Group introduced its new Group Purpose, which represents a common value whereby each and every employee of the Group will take to heart our corporate philosophy and apply it through our business. It’s a purpose that fully aligns with Benesse’s unwavering corporate philosophy, embodied by our motto, “Benesse = Well-Being,” of promoting a fulfilling life for everyone.

With the Group Purpose as a foundation, we’ll build our business around working tirelessly to solve social challenges centered on people at every stage of their lives.